{"id":29011,"date":"2023-12-15T15:48:00","date_gmt":"2023-12-15T14:48:00","guid":{"rendered":"https:\/\/digatus.com\/generative-ai-the-transformative-power-in-four-stages\/"},"modified":"2025-11-27T11:42:31","modified_gmt":"2025-11-27T10:42:31","slug":"generative-ai-the-transformative-power-in-four-stages","status":"publish","type":"post","link":"https:\/\/digatus.com\/en\/generative-ai-the-transformative-power-in-four-stages\/","title":{"rendered":"Generative AI: The Transformative Power in Four Stages"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"29011\" class=\"elementor elementor-29011 elementor-16421\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-314f284 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"314f284\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d5f901b\" data-id=\"d5f901b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d0607d0 elementor-widget elementor-widget-text-editor\" data-id=\"d0607d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>According to current estimates, software revenue from the use of generative AI will increase from $40 billion in 2022 to approximately $1.3 trillion in the next 10 years (Source: Bloomberg Intelligence). A concrete example is the AI assistant &#8220;Github Copilot,&#8221; which supports software developers in their daily work. A study measured productivity gains and found that a developer using this technology works on average 55% more efficiently. Another example is Microsoft 365 Copilot, released in November, which can create presentations, write emails, and summarize meetings.   <\/p><p>The landscape of generative AI has become so extensive that it is challenging for companies to find their entry point into this essential technological domain. Therefore, we have developed the GenAI Maturity Model, which, in addition to self-assessment, provides a concrete roadmap. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-782a993 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"782a993\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7965739\" data-id=\"7965739\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bce7c57 elementor-widget elementor-widget-text-editor\" data-id=\"bce7c57\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5>GenAI Maturity Model<\/h5><p>The GenAI Maturity Model comprises four consecutive stages \u2013 Junior, Senior, Principals, and Partners \u2013 which refer to the maturity level of companies in the field of generative AI.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e8d061b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e8d061b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1debb8f\" data-id=\"1debb8f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-72528d0 elementor-widget elementor-widget-text-editor\" data-id=\"72528d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h6>JUNIORS<\/h6><p>Entry into the world of GenAI begins with the use of available tools like ChatGPT or Bard. This stage represents a solid starting point for identifying optimization potentials. However, the full scope is only provided through paid versions \u2013 such as GPT 4. It is imperative to note that the setting <em>Chat history &amp; training<\/em> must be deactivated in a business context. While chats will then no longer be saved, the manufacturer OpenAI would otherwise be officially allowed to use chat histories for model training. For reasons of data protection and information security within the company, this setting should therefore be deactivated. Furthermore, the barrier between artificial intelligence and business-relevant applications\/data restricts its use, as all data must be provided manually.    <\/p><p>The creation of company-related user requests \u2013 such as  <em>&#8220;Write an email to the new lead max.mustermann@firma.de and inform him about our new product XYZ. Below you will find the information about our product XYZ&#8230;&#8221; &#8211; <\/em>requires overcoming such hurdles, which is the subject of our next stage <em>Senior<\/em>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f7263c7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f7263c7\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-83e7e5e\" data-id=\"83e7e5e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b53f3f8 elementor-widget elementor-widget-text-editor\" data-id=\"b53f3f8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h6>SENIORS<\/h6><p>A Senior utilizes the integration of GenAI tools into standard programs such as Microsoft 365 Copilot, Salesforce, and Atlassian Intelligence. This enables a simple, cost-efficient, and powerful application that can access isolated data pools \u2013 such as an SAP database \u2013 of a company. Here is an example request:  <\/p><p><em>&#8220;Write an email to the new lead max.mustermann@firma.de and inform him about our new product XYZ (see SAP)&#8221;<\/em><\/p><p>However, communication between different applications does not exist, and not every data pool is available via the GenAI application. For company-specific use, it is advisable to undertake further specializations to fully exploit the potential of GenAI within the company and consciously leverage generative AI as a competitive advantage. This leads us to the next stage <em>Principals.<\/em>  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c283ffe elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c283ffe\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a728e25\" data-id=\"a728e25\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-08adf8d elementor-widget elementor-widget-text-editor\" data-id=\"08adf8d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h6>PRINCIPALS<\/h6><p>Instead of merely following the broad mass of Seniors, Principals go a decisive step further. By developing proprietary GenAI tools, for example, based on language models via Azure, OpenAI, Aleph Alpha, and Pinecone, tailored solutions for specific use cases can be realized. Through cross-system data integration \u2013 such as the additional integration of the Outlook calendar, network drives, or any other data pools \u2013 the enormous potential of generative AI can be leveraged. An example request would be:   <\/p><p><em>&#8220;Write an email to the new lead max.mustermann@firma.de and inform him about our new product XYZ (see SAP), attach my availability so we can schedule a call directly (Outlook).&#8221;<\/em><\/p><p><b style=\"font-style: inherit; text-align: justify; color: var( --e-global-color-text ); background-color: var(--ast-global-color-4);\"> <\/b><b style=\"font-style: inherit; color: var( --e-global-color-text ); text-align: justify; background-color: var(--ast-global-color-4);\">In summary, a schematic overview of the stages:  <\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-592a1d2 elementor-widget elementor-widget-image\" data-id=\"592a1d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1280\" height=\"471\" src=\"https:\/\/digatus.com\/wp-content\/uploads\/2023\/12\/uebersicht_lvl-e1702651828222.png\" class=\"attachment-full size-full wp-image-25309\" alt=\"\" srcset=\"https:\/\/digatus.com\/wp-content\/uploads\/2023\/12\/uebersicht_lvl-e1702651828222.png 1280w, https:\/\/digatus.com\/wp-content\/uploads\/2023\/12\/uebersicht_lvl-e1702651828222-300x110.png 300w, https:\/\/digatus.com\/wp-content\/uploads\/2023\/12\/uebersicht_lvl-e1702651828222-1024x377.png 1024w, https:\/\/digatus.com\/wp-content\/uploads\/2023\/12\/uebersicht_lvl-e1702651828222-768x283.png 768w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-787e4ef elementor-widget elementor-widget-text-editor\" data-id=\"787e4ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h6>PARTNERS<\/h6><p>To go one step further beyond the Principal level, companies at the Partner level develop their own language models. While this sounds desirable, it is often not necessary and primarily left to large research teams. Although the direct integration of knowledge into a model&#8217;s training can achieve the highest degree of specialization and adaptability, this is also associated with immense time and cost. In most cases, using an existing language model at the Principal level already optimally covers most of a company&#8217;s needs.   <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f4b1935 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f4b1935\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e7d0a22\" data-id=\"e7d0a22\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cbaa2bb elementor-widget elementor-widget-text-editor\" data-id=\"cbaa2bb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5>Process<\/h5><p>GenAI tools not only enable the automation of workflows but also simplify information retrieval and communication, which in turn shortens decision-making processes. This ongoing trend will continue to intensify in the coming years, offering companies the opportunity to gain a significant competitive advantage. <\/p><p><strong>digatus.ai<\/strong> accompanies your company into a Generative AI-driven future with an agile process approach.<\/p><p><span style=\"text-decoration: underline;\"><strong><span style=\"color: #800080; text-decoration: underline;\"><a style=\"color: #800080; text-decoration: underline;\" href=\"https:\/\/www.digatus.ai\/\" target=\"_blank\" rel=\"noopener\">Learn more about digatus.ai here.<\/a><\/span><\/strong><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a07676 elementor-widget elementor-widget-image\" data-id=\"6a07676\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1280\" height=\"503\" src=\"https:\/\/digatus.com\/wp-content\/uploads\/2023\/12\/process-e1702651780883.png\" class=\"attachment-full size-full wp-image-25310\" alt=\"\" srcset=\"https:\/\/digatus.com\/wp-content\/uploads\/2023\/12\/process-e1702651780883.png 1280w, https:\/\/digatus.com\/wp-content\/uploads\/2023\/12\/process-e1702651780883-300x118.png 300w, https:\/\/digatus.com\/wp-content\/uploads\/2023\/12\/process-e1702651780883-1024x402.png 1024w, https:\/\/digatus.com\/wp-content\/uploads\/2023\/12\/process-e1702651780883-768x302.png 768w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>In an era of innovation, companies are embracing generative AI as a transformative force that transcends conventional boundaries. This cutting-edge technology \u2013 such as ChatGPT \u2013 enables businesses across various industries to revolutionize content creation, enhance customer interaction, and optimize decision-making processes. From marketing design to intelligent data acquisition, generative AI is becoming a central tool that transforms the landscape of business processes and fosters unique efficiency and creativity.  <\/p>\n","protected":false},"author":2,"featured_media":25308,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[122],"tags":[143],"class_list":["post-29011","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-article","tag-artificial-intelligence"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Generative AI: The Transformative Power in Four Stages<\/title>\n<meta name=\"description\" content=\"Generative AI is becoming a central tool that transforms the landscape of business processes and fosters unique efficiency.\" \/>\n<meta name=\"robots\" content=\"index, follow, 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